翻訳と辞書 Words near each other ・ Customary law in Australia ・ Customary law in South Africa ・ Customatix ・ Customer ・ Customer (Dis)Service ・ Customer (disambiguation) ・ Customer (song) ・ Customer Access and Retrieval System ・ Customer Account Data Engine ・ Customer acquisition cost ・ Customer acquisition management ・ Customer advisory council ・ Customer advocacy ・ Customer analytics ・ Customer attrition ・ Customer base ・ Customer benefit package ・ Customer communications management ・ Customer Cost ・ Customer data management ・ Customer delight ・ Customer Demand Planning ・ Customer dynamics ・ Customer edge ・ Customer engagement ・ Customer engineer ・ Customer equity ・ Customer experience ・ Customer experience systems ・ Customer experience transformation Dictionary Lists mini英和辞書 mini和英辞書 Webster 1913 Latin-English FOLDOC Wikipedia English ウィキペディア

翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Customer base ： ウィキペディア英語版 Customer base The customer base is the group of customers who repeatedly purchase the goods or services of a business. These customers are a main source of revenue for a company. The customer base may be considered the business's target market, where customer behaviors are well understood through market research or past experience. Relying on a customer base can make growth and innovation difficult.〔 Companies with a customer base consisting mainly of large companies may increase their customer base by pursuing small and mid-size companies. == Building The Base == All businesses begin with no customers. These start-ups begin with an abstract idea that slowly evolves into something someone will buy. As these products evolve from abstract ideas into primitive objects that are then further refined, the business that created the product begins to gain customers. The satisfied customers become the repeat buyers and core customer of the company. This is the process that creates the customer base. Most often, successful start-ups begin with low-end or downmarket customers with low income and low costs. As the products or services that are being bought are polished and remade, a company gains higher-end customers who gain interest in the product as it reaches higher levels of functionality, use, or value. As the shift to these higher priority customers continue, they begin to be a larger source of income for the company, and slowly become the main base whom the business lends the most importance. This process, of moving from low-end customers to more expensive and more profitable customers, is known as upstreaming, and is an integral part of the theory of disruptive innovation. Businesses work very competitively to keep their core market intact. The sellers will research their buyers to increase customer awareness. Keeping products customer oriented has become so huge a priority, in fact, that it has become a large focus of business schools to teach all types of business administrators, from manager to marketer, to keeping the customer in mind for the improvement and creation of sellable products. It is very rare for an established company to lose its core customers to incumbents, and it has been stated that when an established company loses their consumer base via sudden and straightforward methods, it was not an ingenious move of the incumbent that allowed this to happen, but rather a result of the established company “dropping the ball.” 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Customer base」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.